Author Archives: Valeria Rusto

About Valeria Rusto

Curiosa, Sperimentatrice e sempre in cerca di nuove ispirazioni. Persona carismatica e dallo spirito avventuriero.

CLOTHING AND ACCESSORIES, THE HANDY MANUAL FOR NEO- MOTHERS

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“Once upon a time…” that’s the very beginning of a tale, when a young couple eagerly awaits the arrival of their child. The images are there in the head, blueprints of that magic, first embrace. But how to readily prepare yourself for the much-expected new-born?
Here for you, future moms and dads, a practical manual to prepare yourself at best.
– LINEN
It is necessary to choose a line of cotton bodies, mixed among long and short sleeves, at least a ten to never run out since kids always get dirty. Bodies are preferable to cotton shirts, since they fully cover both the back and the belly. Dear neo-mothers, also add to your stock several pairs of shorts and some spongy pant to line the diapers. Continue reading →

The It-Bag Must-Have of F/W 2017 – 18? The Black Purse

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The ideal accessory to show off in any occasion, with any look?

The black purse!

Always been an object of desire by any fashion victim, simple and very chic, the black purse fits with urban looks, elegant apparels and casual chic outfits as well. A true evergreen, the black purse is the key element to materialise the perfect autumnal look: carried by hand, on wrist or cross body, the black purse will enhance the charm of your silhouette round the clock.
Why the black purse is considered an it-bag? Simple, it is roomy enough and can be easily matched with many outfits!
Are you intrigued by the new models of the collection Fall-Winter 2017 – 18? Continue reading →

FRANCESCO COUTURE: TRADITION AND QUALITY AT YOUR FEET!

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Are you looking for tradition and handmade quality to wear at your feet?
The bridal and ceremonial shoes by Francesco Couture are perfect to satisfy your desires and advance the “right step”. The online shop fratinardi.it, official retailer of the Sicilian brand, is very attentive to quality and proposes to its clients a special selection of brands up to the challenge of representing the truest Italian style and elegance. Symbol of high quality Made in Italy, Francesco Couture proposes exclusive models that will mirror the tastes of its clients and lead them ahead of the latest trends. Continue reading →

Velvet is on top! Found out all about the trend of F/W 2017-18

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The velvet is the must-have fabric of this season for your collection Fall-Winter 2017-18.
Versatile and classy, velvet has a soft and bright texture, ideal for both daily events on evening outfits.
The name velvet comes from the Latin term “vellus”: coat, fleece o mantle, which main feature is a short, thick fur called cohesive velvet or, if provided with small fur rings on the surface, curled velvet.  Continue reading →

SAUCONY ORIGINALS F/W 2017-18 ONLINE AT FRATINARDI

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Are you looking for a comfy and practical footwear urban-chic style?
The online shop fratinardi.it proposes to its customers the sneakers by Saucony Originals in the shape of its best sellers:
– Jazz O’
– Shadow O’
– Shadow 5000

Continue reading →

LIU JO: The New Fall-Winter Collection 2017

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#strongtogether, the powerful claim of the last collection by Liu Jo, has been reconfirmed for Fall- Winter season 2017-2018, clearly setting the mood of the new marketing campaign. The ads have been shot by the Turkish Cuneyt Akeroglu, starring two gorgeous top models, Joan Smalls, of Puerto Rican origins, and the rising Anna Mila Guynes, who stood out on Spring-Summer 2016 catwalks and now endorsed by Donatella Versace.
The chosen image for the new Liu Jo campaign is definitely feminine and intimate, clearly stating the brand’s will to dive below the surface, emphasizing women strength and wit in a sophisticated game of contrasts between emotions, seduction and complicity.
For these reasons, Liu Jo has realised a decomposable bag. The base model is a polyfunctional case, practical and glamour, in faux goatskin, with a discreet metallic closure on the flap.
Two stories, one bag!
Small size for easiness and confidentiality, medium size for daily use. Continue reading →

“WE WEAR CULTURE”: THE FASHION PROJECT BY GOOGLE

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When did the jeans come to light? Where does our outfits come from? What about the sneakers? Have you ever wondered the much dear friends? Have you ever tried understanding fashion and the so-called “trends” and how do they shape our daily life?

All the answers you were looking for will be provided by the project “WE WEAR CULTURE”, jumped under the lime lights of the new platform “Google Arts & Culture”, easily accessible on g.co/wewearculture by any device iOS and Android. Just download the app and hop ip. Continue reading →

HOGAN COLLECTION F/W 2017-18

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Collection Fall/Winter 2017 – 18 by Hogan is finally available at Fratinardi. Hogan has always meant elegance and sobriety, conquering the market with its “luxury sneakers”, absolutely loved by the customers.
The brand strategy for the Fall-Winter season is daring and will be centred on the youngest and most ironic side of the product. The password is “trendy”. In addition to the most iconic models, such as Interactive, Olympia and H222, Hogan will bet on Derby, formal footwear with heels. To complete the set, Rebel cannot be missing: metropolitan and timeless.  Continue reading →